Welcome to BlogNotions' Sales Channels Blog

The BlogNotions Sales Channels Blog delivers a diverse series of perspectives provided by thought leaders in the sales channel field. Presented by NetLine, this forum delivers compelling updates on the latest tips and tricks being used by successful channel program, discussions of various problems and solutions, best practices for managing your channel and retaining your channel partners, and much more. Here you can find helpful information, ask questions, and collaborate freely.

That Awkward Feeling

I hadn’t had that type of feeling in 20 years until today. It was back in grad school. I had a professor who taught a class on entrepreneurship. He was a highly decorated Green Beret who had founded a major manufacturing company after he left the army. As he regaled us with the story of building […]

Continue Reading

Death of the “Company Man”

In the 90’s casual Fridays brought about the slow death of formal business attire in the office place. In the new millennium, mobile devices effectively eliminated the “9 to 5” workday and erased the line between personal and professional. Now, the “Gig Economy” is about to kill the concept of a company employee. The freelance […]

Continue Reading

The Marketing Challenge of Selling “Human” Technology

We are in a “Digital Revolution” as futurist Ray Kurweil stated in a recent interview. With machine learning, artificial intelligence (AI), and cognitive computing enabling everything from Apple’s new IPhone X to autonomous driving vehicles, it’s hard not to talk about the technology. And considering the herculean effort to construct and configure the tools, it’s […]

Continue Reading

6 Learnings From My First 30 Days in Startup Land

This is the view from my standup desk. On some days, I stare out the window at Regan National and fantasize about flying off to an exotic location as a result of the wide success of the new business. On other days, I think about getting on a plane and running away from it all. […]

Continue Reading

Still looking for an update?

Here we are approaching the year 2016 in a few short weeks and as I promised a few years ago, I am not posting on this blog anymore except for updates and reminders like this one. No, I didn’t quit.  In 2011 I stepped up to a full website and continue to publish 5 days […]

Continue Reading

Everything We Thought We Knew about B-to-B is Wrong Video

In December, I had the opportunity to be the Keynote speaker at the  Bowery Capital CMO Summit in NYC.  The event featured a number of high profile CMO’s speaking with an audience of mostly early stage startups (under 20 employees). My presentation was based on the recent Forbes blog post Everything We Thought We Knew […]

Continue Reading

The Danger of Educating People Out of Their Creativity

At this time of year the test scores of high school students from around the world are released.  US student performance on the PISA Math, Reading and Science tests are compared to their peers from 55 countries.  And every year we hear how our kids scored at the “average” level, seemingly falling further behind a […]

Continue Reading

Why Sales Might Have a Hard Time With The Buyer Journey

My initiation into the world of sales happened at the height of the “ Glen Garry Glen Ross” days.  It was the time of “blue suits” and “fast talkers”, and not a piece of sales automation or tracking technology anywhere to be found. We’d roam our territories searching for conversations hoping it would lead to […]

Continue Reading

Everything We Thought We Knew About B2B Marketing is Wrong

What company do customers feel most connected to emotionally? Apple?  Nope.  Amazon?  Sorry.  It must be Nordstrom’s then, right?  Not even close. To find the company that has the strongest emotional connection with customers, you have to leave the consumer world behind.  Blows your mind, doesn’t it. According to new research from Google and the […]

Continue Reading